Kyle Juszczyk scores a touchdown, pretends to take a drink, and gets fined $14,926. Then the broadcast cuts to a beer commercial. The NFL says the 49ers fullback's celebration was an "imitation of chugging a beer" that could be considered "in poor taste," even as the league maintains major alcohol sponsorships and teams sell alcohol inside stadiums. Juszczyk is appealing the fine and says there's another problem with the league's conclusion: "I don't even drink beer." And yes, the player everyone calls "Juice" is caught in the middle of it. The irony gets thicker when you look at the league's sponsors. Full story here: @​Outkick