Fintechs are winning younger consumers by cutting friction, not by offering higher rates, Jim Marous says. Drawing on Fiserv insights, he argues non-bank providers build financial relationships far faster than traditional banks.
published
Fintechs are winning younger consumers by cutting friction, not by offering higher rates, Jim Marous says. Drawing on Fiserv insights, he argues non-bank providers build financial relationships far faster than traditional banks.
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